Graduate Certificate in Communication (Corporate Sector)

Graduate Certificate in Communication (Corporate Sector)

Graduate Certificate in Communication (Corporate Sector)

Study the Graduate Certificate in Communication (Corporate Sector) to enhance your public relations skills and knowledge, equipping you to manage significant events or take on specialised roles within an organisation or government body. This course is designed for communications professionals who hold a relevant undergraduate qualification.

Important Notice:

This programme is now closed to new students. Students already enrolled will be allowed to continue in this course going forward, to finish off their qualification. 

If you have any questions, please send an email to info@sit.ac.nz. Please specify the programme of study you are enquiring about in the subject section of your email, so that your query can be quickly directed to the right person.

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Key Details
SIT Online
Qualification:
Graduate Certificate
Level:
7
Credits:
60
Duration:

17 weeks full-time

Up to three years part-time

Intakes are 17 weeks long

Study Modes:
Distance Learning
Dates:

2027 Intake 1: 09 February to 04 June - Applications Close 26 January 2027

2027 Intake 2: 15 March to 09 July - Applications Close 01 March 2027

2027 Intake 3: 21 June to 15 October - Applications Close 07 June 2027

2027 Intake 4: 26 July to 19 November - Applications Close 12 July 2027

Fees:

Zero Fees Scheme

  • Tuition Fee: $0   Check eligibility
  • Direct Material Cost: $8.00 per credit (incl. GST)

International Fees

$100 per credit

 

Unsure which one is for me? Check Fees Eligibility Check my options

 

     

Important Notice:

This programme is now closed to new students. Students already enrolled will be allowed to continue in this course going forward, to finish off their qualification. 

If you have any questions, please send an email to info@sit.ac.nz. Please specify the programme of study you are enquiring about in the subject section of your email, so that your query can be quickly directed to the right person.

This course will enable Corporate Communication practitioners (with an undergraduate qualification) to build on their applied skills and learning. The programme aims to ensure its graduates can manage significant events or specialised roles in an organisation or government body. A person already engaged in Corporate Communication at middle management level or someone with a good body of prior on-the-job learning is given the opportunity to become a Corporate Communication specialist.

The Graduate Certificate in Communications (CS) will provide you with the theory behind public relations communications; the effectiveness of various channels of communication; and the laws and ethics which impact on these. 

Graduates will be able to identify and influence good outcomes through a sound theoretical approach and a thorough understanding of the environment in which they work.

You will learn to:

  • Know when and how corporate communication should/can be factored into a situation or event
  • Know how to use a variety of communication methods, including new media, to take a message out
  • Identify internal and external risks to reputation or brand and know how to mitigate these
  • Promote and run an event successfully.

The Graduate Diploma/Certificate in Public Relations has now been changed to Corporate Sector. These changes have been made to reflect changes to both cultural and communication environments and the marketplace for communication professionals. If you are part way through this qualification, please see the attached transition table to see what papers you need to complete. If you are not sure, please contact the course administrator for assistance.

     
     

Corporate Sector

Compulsory:

BPC275 Communication Strategy - Corporate Sector (15 credits)

This paper provides students with an understanding of the principles, use and application of communication strategies for achieving effective commercial and business communication in the corporate sector.

Choose three from the list below:

BPC300 Change Communication (15 credits)

Students will be able to analyse and explain the components and risks of organisational change as they relate to communication strategies. They will understand the importance of understanding the culture of an organisation and how to identify and collaborate with partners and establish relationships with stakeholders to effect successful internal change communications.

BPC350 Online and Advanced Technologies (15 credits)

This paper provides students with an understanding of the use and application of current and emerging web technologies for publishing effective messages in the corporate, political or public sector working environment.

BPC312 Advanced Public Relations and Marketing Communication (15 credits)

This paper provides students with a critical appreciation of the role of public relations within an integrated marketing communications plan and how to develop and implement a marketing communications plan from a public relations viewpoint.

MGT706 Reputation and Brand Protection (15 credits)

This paper provides students with an understanding of what the components of reputation and brand are and how these are protected in a political setting. Students will also be able to develop strategic tactics for brand protection.

Graduates of the Graduate Certificate in Communication (Corporate Sector) will be able to identify and influence good outcomes through a sound theoretical approach and a thorough understanding of the environment in which they work. Recent graduates of the Graduate Certificate in Communication (Corporate Sector) have gained employment in areas including education, media and retail.

 

     

Entry is open to degree graduates who have graduated successfully from a relevant Bachelor’s degree programme, or can demonstrate equivalent, relevant, practical professional or educational experience in a related discipline.

English Language Requirements

Applicants, whose first language is not English, or who come from a country where the language of instruction in schools is not English, are required to provide evidence of having achieved one of the following

NCEA Level 3 with University Entrance, or

an International Baccalaureate Diploma or Cambridge A- level qualification for which the teaching and assessment was conducted in English; or

Cambridge Certificate in Teaching English to Speakers of Other Languages (CELTA), or Trinity College London Certificate in Teaching English to Speakers of Other Languages (CertTESOL); or

Successful completion of all primary education (being the equivalent of New Zealand primary school years 1 to 8) and at least three years of secondary education (being the equivalent of three years from New Zealand secondary school years 9 to 13) at schools in either New Zealand, Australia, Canada, the Republic of Ireland, South Africa, the United Kingdom and the United States one of the countries listed in Rule 18.5 where the student was taught using English as the language of instruction; or

Successful completion of at least five years of secondary education (being the equivalent of New Zealand secondary school years 9 to 13) at schools in either New Zealand, Australia, Canada, the Republic of Ireland, South Africa, the United Kingdom and the United States where the student was taught using English as the language of instruction; or

Successful completion of a Bachelor's Degree, Graduate Certificate, Graduate Diploma, Bachelor Honours degree, Postgraduate Certificate, Postgraduate Diploma, Masters' Degree or Doctoral Degree, the language of instruction of which must be in English and which must be from a tertiary education provider from New Zealand, Australia, Canada, the Republic of Ireland, South Africa, the United Kingdom or the United States or

Successful completion of one of the following internationally recognised proficiency tests listed below to the level required of the programme of study and with all scores achieved in a single test during the two years preceding the proposed date of enrolment


IELTS test - Academic score of 6 with no band score lower than 5.5 
TOEFL Paper based test (pBT) - Score of 550 (with an essay score 5 TWE) 
TOEFL Internet based test (iBT) - Score of 60 (with a writing score of 18) 
Cambridge English Examination - B2 First or B2 First for schools or C1 Advanced or C2 Proficiency with a score of 169. No less than 162 in each skill. 
OET - Minimum of Grade C or 200 in all sub-tests 
NZCEL - Level 4 (Academic)
Pearson Test of English (Academic) - PTE (Academic) score of 50 with no band score lower than 42 
Language Cert - C1 Expert International ESOL Written (LRW) PASS with no less than 25/50 in each skill and Spoken (S) PASS 
Trinity ISE - ISE II with no less than distinction in any band

Suggested study path / combinations

Full time study

Full time study is completing 60 credits (four papers) per intake. Full time acceptance into the programme is at the Programme Manager’s discretion.

Part time study

The number of credits selected per intake should depend on work, family, and other commitments. The recommended maximum number of credits per intake compared to working hours are:

  • 37+ hours per week = maximum of 30 credits per intake
  • 20 – 37 hours per week = maximum of 45 credits per intake
  • Fewer than 20 hours per week = maximum of 60 credits per intake (full time study)

Additional Information

  • As a guideline, one credit equates to approximately 10 hours study within an intake period. Click HERE to download a Study Load Calculator (spreadsheet).
  • All papers selected within a particular intake must be completed within that intake unless a transfer is requested (conditions apply; see FAQs).
  • Online enrolments are on a year by year basis and students are welcome to apply for multiple intakes in one enrolment.  Further enrolment is the responsibility of individual students.  There is no automatic enrolment rollover. 

All SIT Online courses require you to have a computer and Internet access. Students are required to use their SIT webmail only for all SIT Online communications. All course materials and information, including assessments and due dates, are located on the online Blackboard system. Once you have been accepted into a programme you will receive an Important Information Booklet that includes information that you can use to familiarise yourself with our online Blackboard learning environment. From the intake start date you will have access to the online course materials to work through.

Facilitator Assistance:  During the enrolled intake period, students have email access to Facilitators, who endeavour to respond to emails within 48 hours (week days only).  All students are required, within the first two weeks of an intake, to send an email to their Facilitator confirming their start on the programme of study.  Students who have not emailed their facilitator or embarked upon their course of study by the end of the 2nd week of an intake, will be Faculty Withdrawn from the programme.  Such withdrawals may impact on future access to SIT Zero Fees Scheme and Student Direct Material Costs are still liable for payment.

All students will get an official academic transcript on successful completion of their programme of study which will be posted or given at Graduation. After each intake is finished, it is suggested that students check their results on MySIT.

We recommend students new to SIT Online read through the Frequently Asked Questions section of our website for further study and enrolment information.

Before you apply

Please read the Information on this page before starting your application. 
Your application will be assessed based on the information and supporting documents you provide.

Missing information or documents may delay your application.

Application checklist (once you click “Enrol”)

Before submitting your application, check that:

  • You have read the Programme Information on this page.
  • You meet the programme admission requirements.
  • You meet any entry requirements for the individual paper(s) you want to study.
  • You have selected your preferred intake(s), avoiding overlapping intakes.
  • You know how you intend to pay for your study.
  • If your organisation or employer is paying, you have an approved purchase order ready to attach. If they do not pay your fees, these will become your responsibility.
  • If applying for cross credit, you have completed the required cross credit form.
  • You have access to a computer, internet connection and software for creating electronic documents, such as Microsoft Word or OpenOffice.

For Level 3 programmes: You will be required by the Tertiary Education Commission to complete at least one literacy and one numeracy assessment as part of your studies.

New students

You will also need to:

  • Provide an active NSN in the name you are enrolling under. If you do not know your NSN, contact NZQA on 0800 697 296.
  • If you do not have an active NSN, provide verified identification in the name you are enrolling under.
  • If you are a New Zealand Resident or Permanent Resident, provide proof of residency.
  • Provide supporting academic documentation, such as your NZQA Record of Achievement, academic transcripts or certificates. These documents do not need to be verified.
  • If you do not have academic documentation, provide a comprehensive CV outlining your education and work experience.
  • Attach any other supporting documents required for the programme.

Zero Fees Scheme | What is the Zero Fees Scheme?

Under the Zero Fees Scheme, SIT does not charge tuition fees. You will still need to pay the applicable Student Direct Material Cost and a non-refundable administration fee.

The Student Direct Material Cost provides access to Blackboard®, SIT's online learning environment, and student support services throughout your study.

Who qualifies?

The Zero Fees Scheme is available to:

  • New Zealand citizens completing the full qualification.
  • Australian citizens, New Zealand Residents and Permanent Residents who will be living in New Zealand for the duration of their enrolment.

If you are not eligible for the Zero Fees Scheme, call 0800 748 257 to discuss your options.

Submit your application

Complete the online application and attach all required supporting documentation.

Before submitting, check that the information you have provided is complete and accurate. Missing information or documentation may delay the processing of your application.

Any additional documentation can be emailed to sitonline@sit.ac.nz.

What happens next?

  1. Application received
    You will receive an automatic email confirming that SIT has received your application. Processing may take up to three weeks. We will contact you sooner if we require additional documentation.
  2. Offer and invoice
    If your application is accepted, you will receive a conditional offer of acceptance, an invoice and payment instructions.
  3. Enrolment confirmed
    Once payment has been received, or you have selected an approved payment method such as Credit Card, Student Loan or Purchase Order, you will receive an Enrolment Confirmation Letter and Important Information Booklet.
  4. Get ready to study
    Closer to the start of your intake, you will receive a Time To Get Started Letter with the information, tools and guidance you need to begin your studies.

For students to be considered to have satisfactorily completed this programme and be eligible for the awarding of the qualification Graduate Certificate in Communication (Public Relations), they must have completed all scheduled course work requirements and assessments, successfully completed assessment requirements for all papers, and achieved a total of 60 credits as specified in the programme schedule. The timeframe for completion of this programme is three years.

Assessments for this programme may include written assessments, presentations, reports and online examinations.

For more information on required and recommended textbooks for this course please refer to the textbook list here. 

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